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This is from World Book 1967 and Funk & Wagnalls 1981. Just in case somebody is out there preaching Christmas traditions aren’t really pagan and aren’t really the Saturnalia in disguise.
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Rhy Bezuidenhout
They wanted to create a heartwarming and universally appealing campaign that would resonate with the masses. And who better to be the face of that campaign than the jolly old man himself, Santa Claus?
Coca-Cola hired Haddon Sundblom, a talented illustrator, to create a series of Christmas advertisements featuring a lovable, plump Santa Claus. Little did they know, this decision would forever change the way we picture Santa."
Quoted from https://www.historyoasis.com/p....ost/coca-cola-santa-
The worst part is that in their version of Santa Clause they descided to leave out Krampus... "The Krampus is a horned anthropomorphic figure in the Central and Eastern Alpine folklore of Europe who, during the Advent season, scares children who have misbehaved. Assisting Saint Nicholas, or Santa Claus, the pair visit children on the night of 5 December, with Saint Nicholas rewarding the well-behaved children with gifts such as oranges, dried fruit, walnuts and chocolate, while the badly behaved ones only receive punishment from Krampus with birch rods."
Quoted from https://en.wikipedia.org/wiki/Krampus
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