The New Covenant Standard Of Repentance Luke 16:30-31 “But he said to him, 'No, my father Abraham, but if a man will go to them from the dead, they will be converted.' “ 31“Abraham said to him, 'If they will not hear Moses and The Prophets, they will not believe him, even though a man would rise from the dead.' “ PHBT. The prophets and the law of mosheh משֶׁה are the new covenant standard of repentance.
19“There was a certain rich man, and he wore fine white linen and purple and everyday he celebrated luxuriously.” 20“And there was a certain poor man whose name was Lazar and he lay at the gate of that rich man, being stricken with abscesses.” 21“And he longed to fill his belly with the fragments that fell from the rich man's table, but also the dogs would come licking his abscesses.” 22“But that poor man died and Angels brought him to The Bosom of Abraham. And the rich man also died and he was buried.” 23“And suffering in Sheol, he lifted up his eyes from afar off and he saw Abraham, and Lazar in his bosom.” 24“And he called in a loud voice and he said, 'My father, Abraham, have pity on me and send Lazar to dip the tip of his finger in water and moisten my tongue for me; behold, I am suffering in this flame.' “ 25“Abraham said to him, 'My son, remember that you have received your good things in your life and Lazar, his evil things, and now, behold, he is comforted here and you are suffering.' “ 26'And along with all these things, there stands a great abyss between us and you, so that those who would pass from here to you are not able, neither is whoever is there able to pass over to us.'
The rich man went to hell because he did not treat others how the law and the prophets say to treat others. If you want to know how to love others the way you should be treated, then you should learn to live by every word that proceeds from the mouth of יהוה (Matthew 4:4, Luke 4:4, & 2 Timothy 3:16-17).